// ViewContent
// Track key page views (ex: product page, landing page or article)
fbq('track', 'ViewContent');
// Search
// Track searches on your website (ex. product searches)
fbq('track', 'Search');
// AddToCart
// Track when items are added to a shopping cart (ex. click/landing page on Add to Cart button)
fbq('track', 'AddToCart');
// AddToWishlist
// Track when items are added to a wishlist (ex. click/landing page on Add to Wishlist button)
fbq('track', 'AddToWishlist');
// InitiateCheckout
// Track when people enter the checkout flow (ex. click/landing page on checkout button)
fbq('track', 'InitiateCheckout');
// AddPaymentInfo
// Track when payment information is added in the checkout flow (ex. click/landing page on billing info)
fbq('track', 'AddPaymentInfo');
// Purchase
// Track purchases or checkout flow completions (ex. landing on "Thank You" or confirmation page)
fbq('track', 'Purchase', {value: '1.00', currency: 'USD'});
// Lead
// Track when a user expresses interest in your offering (ex. form submission, sign up for trial, landing on pricing page)
fbq('track', 'Lead');
// CompleteRegistration
// Track when a registration form is completed (ex. complete subscription, sign up for a service)
fbq('track', 'CompleteRegistration');